This study investigates the multifaceted factors influencing the implementation of anti-
Female Genital Mutilation (FGM) policies in Melili Sub-County, Narok County, Kenya, where
FGM prevalence remains high among the Maasai community. Research study interrogates the
cultural nuances, the economic factors, the education levels and media influences in
implementation of anti-female genital mutilation. Utilizing a mixed-methods approach, the
research integrates qualitative insights from focus group discussions and in-depth interviews
with quantitative data from surveys of 100 respondents. The study examines cultural, economic,
educational, and media influences on policy effectiveness. Findings reveal that 60% of cultural
leaders support anti-FGM policies, yet 20% community opposition reflects entrenched traditions
like FGM as a rite of passage. Economically, 83% acknowledge incentives like alternative
income sources for circumcisers, but 30% of households earning below KSh 5,000 face poverty-
driven pressures sustaining FGM. Education’s impact is mixed, with 36% agreeing it enhances
policy awareness, while 60% have attended awareness programs, indicating engagement gaps
among the 11% with no formal education. Media, particularly radio (24%) and community
campaigns (23%), reaches 84% of respondents, though 7% lack access. The study concludes that
while cultural support, economic incentives, and media campaigns bolster anti-FGM efforts,
resistance, poverty, and limited educational access pose challenges. Recommendations include
leveraging supportive leaders, expanding economic incentives, enhancing educational outreach,
and strengthening media campaigns to address these barriers and promote sustainable change.